There are films that entertain, there are films that impress and then there are films that detonate into a cultural phenomenon. Dhurandhar has firmly entered the third category. Over the past week, the country has witnessed what can only be described as a cinematic takeover: memes, fan edits, packed theatres, and now another moment that has sent fans into a frenzy Vicky Kaushal himself has joined the chorus of praise.
Vicky, known for his sharp taste in cinema and his ability to spot excellence, took to Instagram with a heartfelt message that instantly went viral. Sharing an Insta Story tagging director Aditya Dhar, he wrote: “@adityadharfilms you beauty! What a mammoth task it must be for you and your team to pull off this Film with such conviction, finesse and first rate world building... Hats off! Absolute PEAK PERFORMANCES! Technically Brilliant. Supremely engaging. Kudos to all the Dhurandhars involved.”
Cinema halls from Mumbai to Guwahati are reporting repeat crowds — people returning for second and even third viewings. Social media is packed with fans dissecting symbols, theories, hidden meanings and character arcs. Street vendors are selling unofficial Dhurandhar merchandise; influencers are reenacting scenes; and film critics, usually divided, are strangely unanimous: Dhurandhar is the film of the year.
What has struck the audience most is the film’s impeccable worldbuilding something rarely attempted in mainstream Indian cinema at such scale. The detailing, the emotional depth, the surprising moments of silence, the philosophical undertones — everything has sparked nationwide conversation. It doesn’t feel like just a movie — it feels like an experience.
As the frenzy grows, it’s clear that Dhurandhar has crossed over from box office success to cultural moment. Vicky Kaushal’s endorsement has only solidified what fans have been saying for days, this is a film that will be discussed, debated and admired for years to come. From the masses to major stars, from critics to creators, India is united in one sentiment: Dhurandhar isn’t just being watched — it’s being celebrated. And with Dhurandhar 2 on the horizon, the phenomenon is only just beginning.