The Myntra Glamstream Fest 2025 brought together Bollywood stars, influencers, and music enthusiasts for a vibrant celebration of fashion, music, and lifestyle on November 16, 2025. Held at the MMRDA Grounds in Mumbai, the festival featured live performances, curated brand experiences, and glamorous red-carpet moments that highlighted the evolving intersection of pop culture and fashion. Celebrities like Tripti Dimri, Palak Tiwari, Madhurima Tuli, and Giorgia Andriani graced the event, making it a visual treat for fans and media alike.
Thousands of creators, influencers, and fans attended the festival, enjoying performances from renowned artists including Himesh Reshammiya, Shalmali Kholgade, and Paradox. One of the standout moments was Himesh Reshammiya’s performance featuring a surprise appearance by actor Kartik Aaryan, which electrified the audience. The musical lineup reflected Myntra’s focus on blending entertainment with interactive brand experiences, making the event a multifaceted celebration.
The festival also offered attendees immersive brand engagement zones, with over 30 fashion, beauty, and lifestyle brands participating. High-end names like Ralph Lauren, Pixi Beauty, and Instax allowed guests to interact with products firsthand, reinforcing Myntra’s push into live experiential marketing. The event created a dynamic environment where fashion, lifestyle, and digital culture intersected seamlessly.
As part of the Myntra x Grazia Glammys, awards were presented to recognize talent across various categories. Palak Tiwari was honored with the Next Gen Star award, while comedian Munawar Faruqui received the Popular Entertainer Of The Year award. The inclusion of awards added a celebratory edge to the festival, highlighting both emerging and established talents in the entertainment industry.
The Myntra Glamstream Fest 2025 successfully merged fashion, music, and pop culture, marking a significant evolution of Myntra’s live content and social commerce initiatives.