The promotional campaign for Rajinikanth’s highly anticipated film Coolie has exploded into action with the release of its first single, “Chikitu”, dropped by Sun Pictures with the caption “Coolie Varaan sollikko..! #GetChikitufied.” The upbeat track has quickly gone viral, amassing over 4.5 million views and securing a spot on YouTube’s trending charts, as fans celebrate the return of Thalaiva in what’s shaping up to be a stylized mass entertainer.
Composed by Anirudh Ravichander and featuring vocals from T. Rajendar, Anirudh, and Arivu, “Chikitu” is a funky, high-energy track that cleverly blends retro swagger with contemporary production. The song’s visuals, featuring Rajinikanth grooving alongside Anirudh and T. Rajendar in signature moves from different eras, have been particularly praised for their nostalgic flair and infectious energy. Lyricist Arivu adds a socially resonant punch, giving the song depth beyond its dance-floor appeal.
Despite some critics noting tonal shifts in the video, the overall reception has been overwhelmingly positive, with fans praising the chemistry between generations of talent and the unfiltered celebration of Rajinikanth’s cinematic legacy. The song also signals director Lokesh Kanagaraj’s intent to merge fan service with fresh storytelling in Coolie, which is being positioned as a massive pan-Indian release. With supporting cast members like Nagarjuna, Sathyaraj, Shruti Haasan, and Soubin Shahir, the film carries significant buzz across language lines.
Set for a worldwide release on August 14, 2025, Coolie now enters its final promotional phase with strong momentum. “Chikitu” has not only raised expectations but also reaffirmed Rajinikanth’s timeless appeal across generations. With its viral success, the track lays the perfect foundation for Coolie to dominate both the box office and pop culture conversation in the weeks to come.
Check Out The Song:-