The glamour quotient was sky-high as the Entrepreneur India Influencer Awards 2026 lit up Mumbai on February 17. Held at the luxurious JW Marriott Mumbai Sahar, the star-studded evening brought together Bollywood celebrities, top digital creators, leading brands, and marketing agencies under one dazzling roof. The event celebrated the creators and campaigns that have redefined India’s booming influencer marketing landscape.
Among the celebrity guests who graced the red carpet were Sanya Malhotra, Urvashi Rautela, Ruhi Singh, and Rahul Dev. Each brought their signature style to the event, turning the awards night into a fashion spectacle. From bold silhouettes to elegant evening gowns, the red carpet was a visual treat for fans and fashion watchers alike.
The digital creator community was equally well represented. Popular influencer and dancer Awez Darbar charmed the crowd, while gaming sensation Payal Dhare, widely known as Payal Gaming, showcased the power of India’s rapidly growing gaming creator economy. Comedian Anubhav Singh Bassi and renowned astrologer Dr. Jai Madaan were also among the key names in attendance, reflecting the diversity of today’s content ecosystem.
This year’s edition was powered by HIPI, the short-form video platform backed by Zee Entertainment Enterprises, serving as the title sponsor. The awards were divided into three major segments: Individual Awards, Campaign Awards, and Agency Awards. Categories ranged from Influencer of the Year and Celebrity Influencer of the Year to niche honors such as Gaming, Financial, and Fitness Influencer of the Year. Campaign awards spotlighted excellence in CSR, FMCG, and Fashion & Lifestyle collaborations, while agency awards recognized standout performance in content marketing, PR, and emerging influencer strategies.
The night wasn’t just about trophies; it was a celebration of how digital storytelling has transformed marketing and entertainment in India. Influencers today are not just content creators — they are entrepreneurs, trendsetters, and cultural voices shaping conversations across platforms. The presence of Bollywood stars alongside digital-first creators highlighted how the lines between mainstream entertainment and social media fame continue to blur.
With glitz, meaningful recognition, and a powerful mix of celebrity and creator energy, the Influencer Awards 2026 proved that India’s digital revolution is only getting stronger. If this year’s turnout is any indication, the influencer economy is not just thriving — it’s defining the future of entertainment and brand storytelling.
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