Bollywood actor and director Karan Tacker has officially stepped into the entrepreneurial arena with the launch of his new lifestyle brand, GOONDA — and it’s already making waves. Known for his on-screen intensity and creative instincts, Tacker is now channeling that same energy into a daring new venture that fuses 100% Indian-grown agave spirits with a flavour-forward energy drink line. The brand promises more than just a buzz — it aims to redefine attitude, identity, and rebellion in the Indian beverage space.
Tacker announced the launch with a striking social media post alongside his team, writing, “The wait is over. Proud to unveil my entrepreneurial debut: GOONDA. Born from audacity and ambition, GOONDA fuses the smooth craft of 100% agave spirits with the raw kick of energy drinks… This is something unapologetically bold, proudly all-Indian. Live the #GoondaLife”
The post instantly caught the attention of fans and industry insiders, signaling a fresh, disruptive brand rooted in style, confidence, and cultural swagger.
The GOONDA portfolio is spearheaded by two bold offerings: El Goonda, a premium agave spirit crafted entirely from Indian agave, and Goonda Energy, a punchy energy drink range with bold flavor profiles. Tacker explains that GOONDA isn’t just a product — it’s a mindset. “For me, GOONDA is about creating a culture. As an actor, I’ve always played characters who stand for something. With GOONDA, I wanted to bottle that same spirit — something bold, unapologetic, and proudly Indian.” As Co-founder and Marketing and PR Director, he’s not just the face of the brand — he’s its creative engine.
The idea for GOONDA, as Tacker shares, was born over tequila-fueled brainstorming sessions back in 2023. Since then, it has evolved into a full-fledged lifestyle movement driven by a diverse team of creators and visionaries. With slick branding, a rebellious tone, and an ethos rooted in modern Indian youth culture, GOONDA aims to be more than a beverage — it's a statement.
While GOONDA begins its national rollout, fans of Karan Tacker can also look forward to his return to the screen. He stars in the psychological thriller "Bhay", set to stream in December 2025, marking another powerful chapter in his multifaceted journey. Whether on screen or in the world of business, Tacker proves once again that he’s not just following trends — he’s setting them.
Check Out The Post:-